Multiply this dilemma by – say 3,000 times (at least 50 for few lucky souls) – as those are the # gifts that you are honoured to select for your 50/ 3,000 bright colleagues/ trade clients/ dealers/ corporate vendors.

Shopping – corporate Gifts for your employees, juniors, colleagues, senior or to your client? There are lot of corporate gifts available these days to opt for. There are several reasons to make a corporate gift but the motive primarily remain the same - leave a long lasting impression on the person whom you are giving the gift.

Given a serious thought, we the people are often confused between

a.    corporate gifting vs.

b.    promotional offering

and (shockingly) consider them synonymous.

Like all assumptions we hold dear, this is a fallacy and we cannot be more wrong.  Till a few years back (15 years to be more precise) we were in the same league.

It starts well before thinking of purchasing a gift for your company, it is necessary for you to check your company policy about gifting promotional gifts to your client, if there is any. You need to follow the guidelines laid by your company while taking promotional item into account while building marketing strategy for your clients. As corporate gifts are taken in bulk order so it is necessary for you to create the list of suppliers in your area which provide cost effective and quality corporate gifts.
 

What:
Preferences of your employees, client , trade partners
To give the most appropriate gift, one needs to evaluate the likes and dislikes of the intended recipient of the gift. Will they prefer something fancy or something which is in the nature of a desktop item?

Where:

Selection of your Corporate gift suppliers
Be very conscious of the supplier of Corporate Gifts Delhi you pick. Not only is it necessary to check the quality of the corporate gifts being offered, but timely and committed fulfilment of order is imperative. Otherwise, this will lead to an embarrassing and helpless situation for you and in severe cases, also affect your business relationships with the very people you wanted in your favour. Verifying the credentials of your suppliers is a good place to start with.

Author is a marketing professional in India, Delhi NCR’s leading corporate gift suppliers. www.GiftingBazaar.com . Write to the author on sales@GiftingBazaar.com or contact on +91.98188.88926.

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